For those who’ve been following the Ontario-bred players since their formation in 1998, it’s been a continuously escalating highlight reel that includes best-selling albums, four top 25 Active Rock hits (including the top 20 smash “Fire It Up”), plus a slew of soundtrack slots. In fact, the group has literally infiltrated every facet of pop culture, from ongoing ESPN appearnces, to various NASCAR, MLB, NHL and NFL airings (including the 2010 Super Bowl), along with the “GI Joe” movie trailer, WGN-TV’s “Smallville” and EA Sports’ “NHL 2010” video game.

That trend is continuing at breakneck speed with the new project, which even prior to hitting streets, found the lead single “Let The Sparks Fly” and fellow adrenaline-infused rocker “Light Up the Sky” picked up by ESPN. Both tracks also serve as the ultimate tone setters for the sonic explosions contained within The End Is Where We Begin, which could be considered the ultimate Thousand Foot Krutch mix-tape showcasing a myriad of full-throttled personalities.
- excerpted from thousandfootkrutch.com